Melissa Martin - Boldly Courageous

Who You Become in Pursuit of Your Goals


Hey beautiful! Welcome back to Boldly Courageous, a podcast created for you — the ambitious woman who is ready to take action and step fully into the life you’ve always dreamed of. I’m so grateful you’re here with me today on this amazing journey!

Today, I’m recording this episode on a literal journey — I’m on a road trip to Flagstaff, Arizona! I’m heading to an elite-level mastermind that takes place three times a year. A group of entrepreneurs comes together to support one another in our businesses and our goals. It’s such a great experience, and I could not be more excited. 

These mastermind groups inspire me to pour so much heart and energy into my business, and I’m spreading that motivation to you guys! In case you missed it, I recorded a Facebook Live a couple of weeks back in the Boldly Courageous Facebook community. If you missed it the first time, I talked all about goal setting. Goal setting has been coming up for me a lot lately in conversations with my coaches. I’ve been taking some boldly courageous steps to launch a new course for network marketers, and it’s bringing up a lot of interesting feelings and thoughts for me around limiting beliefs and the power of positive mindset. 

As you guys might know, I recently announced the Ignite Academy for network marketers. For the past few weeks, I’ve been all in my feelings as I’ve been working toward my goal of launching this program. It feels incredible to have something that stretches you, pushes you, and challenges you in some of the most beautiful ways. So today, I want to tell you a little bit more about the Ignite Academy and talk about our limiting beliefs around goal setting. Let’s get started!

What is the Ignite Academy?

Babe, I’m so excited about this course — I’ve been working hard to create something that will help take your business to the next level in a way that aligns with YOU. The Ignite Academy is a six-week journey that will turn your self-doubt into self-belief and give you the confidence to break through mindset barriers!

The Ignite Academy is designed for network marketers, but really any entrepreneur will find value in this course. It’s a course for anyone who is feeling stuck in their business. My goal for this program is to show you how to stand out and become more authentic in your business. We’ll talk about how you can attract money and clients from a place of ease and flow, rather than from a place of scarcity and lack. We’ll also work on ways you can stand out as the authority in your particular area of expertise!

Sis, if you are in a place where you’re feeling stuck, and you are looking for tools and resources to help you authentically lead with authority and attract abundance with ease, the Ignite Academy is definitely for you. If you have questions, of course you can slide into my DMs. I’ll definitely respond to any and all questions and comments! 

Today, I’m celebrating the women who have enrolled in the Ignite Academy so far. I’m so incredibly grateful and excited to see how many of you are facing your fears and confronting your limiting beliefs. We all have those negative thoughts that can hold us back, and that’s what I want to get into today. 

I’ll start by asking you this question: Who do you become in pursuit of your goals? 

Who You Become in Pursuit of Your Goals

Goal setting is something that’s always present for me. It came up on a coaching call I was on with a team of network marketers. It came up while I was in the middle of launching this Ignite Academy course. It’s something that I’m always doing, but not always reflecting on. I have lots of goals, but until recently, I wasn’t aware of how many limiting beliefs I have around setting and achieving those goals. 

I want to share with you how I’ve been struggling with goal-setting over the past few months leading up to the launch of the Ignite Academy. I knew I was going to be offering this course this fall. In the spring, I decided to start working one-on-one with Lindsay Mango, an amazing accountability coach, who I had the pleasure of interviewing on the podcast! While working with her, I learned something about my mindset that I want to share with you today.

I know myself, and I will find every reason to quit on myself. That’s just how I’m wired — the resistance is real! It may seem like I have it all together, but trust me, we all have our stuff. And every time you set a new goal, it brings forward limiting beliefs — old thoughts and behaviors that can hold you back because you’re stepping into the unknown. 

Think about it this way: Everything you’ve achieved is based on who you were, and everything you want is based on who you will become. Regardless of where you are in life and how much success you’ve had, every time you set a new goal for yourself, you’re stepping into the unknown. The phrase that I always think of is, “New level, new devil.” It’s how I feel every time I set a new goal. 

So, having been in network marketing for seven years, I was accustomed to approaching a goal with a “hustle” mindset. In the past, I’d wake up at 7:00 AM, open up my laptop, and do nothing but work straight through until three in the afternoon. My approach was coming from a place of fear and not true alignment — but from scarcity. I think we all have these points in our lives when we take “massive action” because we have to — because we’re out of money, stuck in a place of pain, and doing our best to move to pleasure. 

What Scares You About Setting Goals?

Spoiler alert: That scarcity mindset isn’t great for achieving success in business or in life. If you’ve listened to this podcast before, you know that I believe strongly in shifting to a mindset of abundance and alignment with your values. 

I’ve done a lot of work to figure out what tapping into true alignment feels like for me. For me, that looks like getting into this place of feminine energy, knowing I’m in abundance, and being open. That is what feels good — being in the flow. Whatever the vision is, I’ve been tapped with it for a reason, and it’s going to come to fruition. I just need to release control.

So, I’m getting ready for this launch, and I have this coaching conversation with Lindsay Mango. She asked me, “What’s your goal for this course?” 

My response was to return to that open flow. I knew that no matter what, this course was in alignment. It felt good, and I knew it was going to happen. But, I wasn’t willing to attach this course launch to a specific timeframe. I wasn’t willing to vocalize a specific goal — even though I did have one in mind. 

Lindsay paused, and asked me: “What are the thoughts or the beliefs that actually come up when you think about setting a goal for yourself?”

She was challenging me to really sit for a minute and start to get honest about what the act of setting the goal was bringing up. Why wasn’t I willing to put a timeline on launching the Ignite Academy?

Are You an 85% Effort Person?

At that moment, I just started letting my thoughts spill out. What came out was a series of limiting beliefs I didn’t even know I had. I thought, “What if I set a goal and don’t hit it? How am I going to feel if I don’t hit this goal? What does it mean about me?”

And you know, the truth is that I was afraid I would be disappointed in myself. I would feel like a failure. I would go back into hustle mode. 

I asked my coach, “Why does it matter that I set a goal? Can’t I just decide that I’m open to whatever comes and I’m going to release control?” 

Lindsay kept pushing me to dig deeper. She asked me, “What else comes up when you think about hitting the goal? Who do you have to become in order to actually hit that goal? What would the multimillion dollar version of you do?” 

I started to really sit in that and I got honest with myself. I reflected on how I have approached goal setting in the past. I realized that I would classify myself as an 80% or an 85% person. What I mean by that is whenever it comes to achieving the thing that I want, I never put in 100% effort — I put in 80% – 85%, and I decided it was good enough.

I used to have this pattern where I’d get an idea, set a goal for myself, and start working toward it. While I’m in the process of reaching my goal, I’ll choose to set a new finish line. I actually move the finish line closer because I got tired.

A great example of how this plays out in real life is in my fitness workouts. I totally used to cheat! My trainer would tell me to do 15 reps of an exercise, and if he wasn’t paying attention, I’d do 12 because I was in the burn and I thought, “Whatever, 12 reps are good enough.” Sound familiar?! Same goes for public speaking and events. I’m really good at winging it. And sometimes I’ll do very little preparation, and it all seems to go just fine. 

I started noticing this belief around not going a hundred percent. It made me wonder, “What’s going to happen in the discomfort if I went all out? What would it look like if I put 100% into preparing, every single time? What results would I get? How would I feel about myself?

Set Bigger Goals

I’d challenge you to start questioning if you’re putting in 100% to reach your goals. What new thoughts, new actions, or new beliefs must you anchor in in order to go the full 100%? What would that create for yourself? 

For me, putting in 100% effort would create a heightened sense of integrity. It would show me that I’m capable of doing really hard things without quitting. It would show me what’s on the other side of commitment. 

At the end of the day, it’s not even about hitting the goal, truthfully. It’s about who you become in the pursuit of that goal. It’s about the thoughts, actions, and beliefs of the future version of you. 

How do you shift your mindset to overcome these limiting beliefs? It’s about setting your goals differently. If I know I’m an 80 percenter, for instance, then the goal has to be bigger. Another coach who I work with, Chris Harder, says you should be setting your “happy goal” and your “WHOA stretch goal.” Your happy goal is the thing that you’ll feel happy that you accomplished. Your whoa goal is your crazy, shoot-for-the-stars goal. 

Let’s take the Ignite Academy as an example. My basic goal, in terms of enrollments, is 100 people. That’s my floor — if I don’t make it to 100 enrollments, I’ll know I haven’t really shown up 100% (or even 80%!). Then, my “Oh Whoa, go big” goal is 300 people. It would be amazing if I had 300 people enrolled in the Ignite Academy — I would be over the moon. My happy goal, therefore, is around 200 people — somewhere in the middle. 

Numbers are just numbers — it’s our mindset and our beliefs that assign meaning to them. If you’re getting close to your goal and your deadline, you can move into this energy of empowerment. If you’re in a place right now where you have this big scary goal, you’re getting close to the finish line, and you’re looking at your numbers, and you’re going, “There’s no way I can hit this” –—then you’re right. Not with that mindset! But, if you are getting close to the finish line and you’re looking at your numbers and you’re going, “I can totally do this. Let’s make this happen.” Then you’re also right. It’s all about that mental shift. 

Believe You Can Accomplish Your Goals

I’ll leave you with this: It’s so important to watch your thoughts when it comes to goal setting. It’s my belief that what is important is not achieving the goal. It’s about who you become in the process. What is it about goal setting that scares you? How can you embrace the process and enjoy the journey, rather than worrying about the outcome?

I’m so grateful to have such an amazing community of listeners. Thank you for joining me, and if you’re curious to learn more about Ignite Academy, check it out here! If you use the code ignite at checkout, you’ll receive $200 off your enrollment!

I’d be so thankful if you give this episode a listen and share it with someone you know needs to hear it too. As always, let me know what your greatest takeaways are on Instagram and tag me, @themelissamartin! 

Go out there and live your boldly courageous life. I love you all. Go the full 100% — I believe in you!

Melissa Martin Signature

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My name is Melissa Martin, and I’m here to be your wing woman as you gain the tools and confidence to face your fears head on.

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